I. WHAT IS MISS MUTYA?

Miss Mutya is a competition open to all female Second Life residents. Its primary aim is to search for the most stylish and classy lady who will best represent the Casa del Shai brand. The word “mutya” means jewel, and signifies strength and beauty — 2 important qualities we seek in the woman who will wear the Miss Mutya crown. Miss Mutya is organized and presented by Casa del Shai, Pixel Icon Inc. and La Mode School of Fashion and Agency.

II. HOW TO JOIN

1. Style an outfit using Casa del Shai clothing. Use of Casa del Shai skin/make-up is encouraged but not required.
2. Post 2 photos of yourself (full body and head shot) wearing the outfit on Flickr and put the Casa del Shai link (http://www.casadelshai.com) on the description.
3. Put this as a title/headline: MISS MUTYA 2011 – CASA DEL SHAI MODEL SEARCH ENTRY
4. Add your photo to the Miss Mutya 2011 Flickr  Group.
5. The Mutya Council which consists of officers from the 3 major sponsors will select the top 8 contestants, who will compete at the runway show and pageant.

III. PRIZES

Miss Mutya 2011 Winner

• 1 Casa del Shai Skin Fat Pack
• 3,000 L$ worth of Casa del Shai clothes, plus future 2012 releases
• 1 year modeling contract with Casa del Shai which includes print and runway projects
• Cover girl for PXLi Magazine’s February 2012 issue
• 4 page fashion spread on PXLi Magazine
• Pixel Icon School of Photography Scholarship
• La Mode School of Fashion Scholarship

1st Runner Up

• 1 Casa del Shai Skin Fat Pack
• 3,000 L$ worth of Casa del Shai clothes

2nd RunnerUp

• 1 Casa del Shai Skin Fat Pack
• 2,000 L$ worth of Casa del Shai clothes

IV. IMPORTANT DATES

• Nov 15, start of competition
• Dec 5, final day of submissions
• Dec 6, announcement of finalists
• Dec 15, final runway show and pageant

IMPORTANT NOTE: All finalists are required to attend at least 2 rehearsals including the COMPULSARY FINAL PRACTICE.

V. REHEARSAL SCHEDULES

• Dec 12, 7AM SLT
• Dec 12, 6PM SLT
• Dec 13, 7AM SLT
• Dec 13, 6PM SLT
• Dec 14, 6PM SLT (REQUIRED/COMPULSARY)

VI. CONTACT

For inquiries, please send a notecard to Sessie16 Resident, Angeltatz Lane or Sweetwinx Bravin.

VII. UPDATES

Please join the official Miss Mutya 2011 in-world group @ secondlife:///app/group/a1242500-5e19-68bf-1dbb-916ff49703af/about to stay updated on the latest news about Miss Mutya 2011.

In the spirit of Bear Grylls (Man vs. Wild) and Les Stroud (Survivorman), Shai Delacroix brings you the “Jungle Survivalist” Flickr contest. Conquer your fear, suspend your thirst and hunger before plunging into a photographic adventure with Casa Del Shai on your tool belt.

You don’t have to kill and kill a gila monster with your bare hands or use your pants to purify dirty water. Just use your imagination to capture the spirit of human perserverance amidst the backdrop of unforgiving jungle foliage and you could win Casa Del Shai Goodies.

Use of Photoshop editing is welcome, however, Casa Del Shai products and the overall photo should not be obscured beyond recognition.

To enter:

• Join the Flickr photo sharing community at www.flickr.com. It’s free and easy.
• Upload your photo and add it to the Shai Shopaholics Flickr group.
• For help after registering, browse www.flickr.com/help.

Submission deadline:
Edit: June 21, 2009 @ 11:59PM PDT.
May 31, 2009 @ 11:59PM PDT.

Prizes:

• Grand prize: L$5,000 store gift certificate
• Second prize: L$2,500 store gift certificate
• Third prize: L$1,000 store gift certificate

Submissions must:

• Be sent to the Shai Shopaholics Flickr group
•  Make visible use of at least one Casa Del Shai product
• Have the full tag: “Shopaholics Survivalist Contest”

Photos: (A) submitted in-world will not be accepted and will be disqualified; (B) that do not adhere to the eligibility criteria will be disqualified.

Edit: Winners to be announced on or before June 30, 2009.
Winners to be announced on or before June 15, 2009.